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SIMILAR MARKETING FINAL YEAR PROJECT RESEARCH TOPICS
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1. ANALYSIS OF THE CONTRIBUTION OF PHYSICAL DISTRIBUTION COST TO PRICE IN MARKETING IN NIGERIA (A STUDY OF NIGERIA BOTTLING COMPANY PLC AND EMENITE LIMIT...
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study xiii Physical distribution is concerned with the transporting of merchandise, raw materials, or b...Continue Reading »Item Type & Format: Project Material - Ms Word | 110 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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2. IMPROVING ORGANIZATIONS PROFITABILITY THROUGH EFFECTIVE ADVERTISING
» CHAPTER ONE BACK GROUND OF STUDY INTRODUCTION: Prior to the era of industrial revolution, the pattern and method of salesmanship was both crude and cu...Continue Reading »Item Type & Format: Project Material - Ms Word | 66 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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3. STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS (A CASE STUDY OF SOME SELECTED BANKS IN UYO)
» The article on this topic (staff perception of the effectiveness of marketing strategies in commercial banks) is an extract from literature review of ...Continue Reading »Item Type & Format: Project Material - Ms Word | 68 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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4. IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF COMPANY PRODUCT
» CHAPTER ONE 1.1 INTRODUCTION In any organization whether profit or non profit oriented the main purpose of the organization is to achieve its objectiv...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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5. THE IMPACT OF PERSONAL SELLING ON SALES VOLUME PERFORMANCE OF A MANUFACTURING COMPANY
» ABSTRACTThe study looked the impact of personal selling on sales volume performance using Unilever Nigeria Plc, Aba as a case study. Most companies fa...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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6. THE NATURE AND PRACTICE OF SALES PROMOTION IN NIGERIA
» 1.1 INTRODUCTION Sales promotion had been adopted by business firms and marketing practitioners long before the coming of Europeans to xii Nigeria in ...Continue Reading »Item Type & Format: Project Material - Ms Word | 112 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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7. (A Case Study of United Bank for Africa Plc, Ahmadu Bello Way Kaduna)
» IMPACT OF MARKET SEGMENTATION AND THE PRODUCT POSITIONING IN A SERVICE INDUSTRY CHAPTER ONE 1.0 INTRODUCTION The most striking concept in the modern m...Continue Reading »Item Type & Format: Project Material - Ms Word | 80 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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8. AN ASSESSMENT OF THE PHYSICAL DISTRIBUTION OF SOFT DRINK (A CASE STUDY OF NIGERIAN BOTTLING COMPANY ONITSHA L.G.A ANAMBRA STATE)
» ABSTRACT Distribution of soft drinks in Nigeria simply implies the system through which the soft drinks are brought to the prospect final consumer wit...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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9. A COMPARATIVE STUDY OF ADVERTISING CAMPAIGN STRATEGIES OF COCA-COLA AND PEPSI-COLA
» CHAPTER ONE INTRODUCTION 1.1 Background of the study “Advertising can be traced back to the very beginnings of recorded history. Archaeologists ...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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10. PUBLIC RELATION ACTIVITIES IN TERTIARY INSTITUTIONS
» ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular intere...Continue Reading »Item Type & Format: Project Material - Ms Word | 58 pages |
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Chapter 1-5 |
MARKETING DEPARTMENT
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