Advertisement is one of the major weapons used by various national as well as international brands to gain popularity for their products. Especially the television commercials are more attention-seeking as most of the population spends at least some of their time watching television.   The history of advertising can be traced to ancient civilizations in Eight where Egyptians used papyrus to make sales messages and wall posters (Bhatia,2014).  Letter advertising became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct mail, radio, television, the internet and mobile devices. Now our days, women role in advertisement has greatly impacted on  advertising since most products that use women in their advertisement tends to be more appealing to consumers(Nneka,2010).Women, in the old times, were used in advertisements to portray delicacy and tenderness. Even in the movies, they were portrayed to be delicate and very soft by heart so they were basically included in the advertisement of brands of washing powders, talcum powders and soap etc (Sherif,2014).

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